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No more top-down anything | Main | Flattener #2, 8/9/95, When Netscape went public

Flattener #1, 11/9/89, When the walls came down and the windows went up

The Berlin Wall was not only blocking our way; it was blocking our sight -- our ability to think about the world as a single market . . .

[Excerpt from The World Is Flat, Chapter 2, "The Ten Forces That Flattened the World", p. 48 ff.]

The fall of the Berlin Wall on 11/9/89 unleashed forces that ultimately liberated all the captive peoples of the Soviet Empire. But it actually did so much more. It tipped the balance of power across the world toward those advocating democratic, consensual, free-market-oriented governance, and away from those advocating authoritarian rule with centrally planned economies . . .

[T]he Berlin Wall was not only blocking our way; it was blocking our sight -- our ability to think about the world as a single market, a single ecosystem, and a single community. Before 1989, you could have an Eastern policy or a Western policy, but it was hard to think about having a "global" policy . . .

Finally, the fall of the wall did not just open the way for more people to tap into one another's knowledge pools. It also paved the way for the adoption of common standards -- standards on how economies should be run, on how accounting should be done, on how banking should be conducted, on how PCs should be made, and on how economics papers should be written . . .[T]he fall of the wall enhanced the free movement of best practices . . .

While the positive effects of the wall coming down were immediately apparent, the cause of the wall's fall was not so clear . . . But, if I had to point to one factor as first among equals, it was the information revolution that began in the early- to mid-1980s. Totalitarian systems depend on a monopoly of information and force, and too much information started to slip through the Iron Curtain, thanks to the spread of fax machines, telephones, and other modern tools of communication.

A critical mass of IBM PCs, and the Windows operating system that brought them to life, came together in roughly this same time period that the wall fell, and their diffusion put the nail in the coffin of communism, because they vastly improved horizontal communication -- to the detriment of the exclusively top-down form that communism was based upon. They also greatly enhanced personal information gathering and personal empowerment . . .

Some thought that Ronald Reagan brought down the wall by bankrupting the Soviet Union through an arms race; others thought IBM, Steve Jobs, and Bill Gates brought down the wall by empowering individuals to download the future. But a world away, in Muslim lands, many thought bin Laden and his comrades brought down the Soviet Empire and the wall with religious zeal, and millions of them were inspired to upload the past.

In short, while we were celebrating 11/9, the seeds of another memorable date -- 9/11 -- were being sown.

Posted by Martha Rudolph at March 2, 2006 05:15 PM